What is Your Leadership Brand?
Today's best CEOs need to be more than just executives. They are voices to whom other leaders turn for inspiration. They have the respect of their fellow CEOs. They drive opinion on difficult issues. Their employees look to them to model the company's values and live up to their word. They have, in other words, a “leadership brand." Your personal leadership brand should be an authentic reflection of your deepest values, what gives you a sense of purpose as a CEO, and how you inspire the people around you to care about the same things. It’s what people will use to define who you are and determine your value as a leader.
Summer Street combines experience, discovery, and immersion to inform each CEO engagement. We help you articulate your leadership brand, build an actionable strategy, and bring it to life.
